Sales

How Online Marketing Can Trigger Your Offline Sales

Generally owners of brick-and-mortar stores do not expect big results from online marketing. Many misunderstand online marketing it as a strategy strictly meant for online businesses while others look at it with a great deal of skepticism. So, does online marketing influence in-store sale? Yes, it does. According to studies by Forrester Research, Yahoo, and comScore, almost 92% of purchases take … Read more