Are You Picking Your Low-Hanging SEO Fruit?

Search engine optimization (SEO) is sometimes described as confusing, tedious, and time-consuming.  These adjectives scare small business owners and give online marketers pause. SEO has gotten a bad rap, intimidating small businesses into spending a lot of time and money for internet marketing consultants, SEO experts, and website analytics tools because they think that SEO … Read more

How to use the Google Adwords Keyword Tool

Last week, we published a post about how to choose and implement the right keywords to use on your marketing site. In that article, we suggested using the Google Adwords Keyword Tool if you’re having difficulty figuring out different keywords/keyword iterations. It’s important to research, implement, and test different keyword iterations on your site to figure out which … Read more